Local search engine optimization (SEO) can be difficult and time consuming for business owners. some local-business owners have an idea of what local SEO is, but really doing local SEO correctly can get confusing.
Most people think that in order to have successful local SEO, all you have to do is post listings in directories. This helps, but this is only the beginning of local SEO.
First, you have to make sure that you’re getting listed with the right local directories. Stay away from spammy directories, they may do more harm to your site than good. Next, you have to find the local directories that are unique to your area. Last, you need to make sure that you are optimizing for your specific neighborhood, not just the general location of your business.
In order to make sure your site is properly optimized, I have come up with a list of five important things that most people tend to forget about local SEO. If you want to increase local search traffic to your website, you need to make sure that these five tips are followed closely. These five tips can save your local SEO.
- Have accurate and consistent online listings
- Complete all the information the local directory asks for
- Strong social media presence
- Encourage customers to review your business
- Optimized your content and website for local SEO
If you follow these five tips your sites should be ranking well in local search engine results in no time. But these steps are time consuming and can be difficult for local business owners to do on their own. MastroTek offers comprehensive Internet Marketing plans that include Local SEO as well as many other internet marketing strategies. Call or contact us for a free evaluation and quote.